hype

简明释义

英[haɪp]美[haɪp]

n. 大肆的宣传广告，炒作；（为做广告而进行的）欺骗；<非正式>皮下注射针，皮下注射；<非正式>有毒瘾者

v. （通过传媒）大肆宣传；使（人）兴奋，使（人）活跃

第 三 人 称 单 数 h y p e s

现 在 分 词 h y p i n g

过 去 式 h y p e d

过 去 分 词 h y p e d

英英释义

单词用法

同义词

反义词

例句

1.The answer’s simple: hype!

答案很简单：炒作！

2.Is it for real or is it just hype?

它是确有其用，还是新闻噱头？

3.All hype aside, electrification certainly proved to be a good idea.

除了所有的大肆宣传，电气化的好处无疑已经得到了证明。

4.So why all the hype?

因此为什么还都要炒作？

5.We are certainly seeing a lot of hype by some companies.

我们的确看到一些公司天花乱坠的广告宣传。

6.This time, the hype centers on more precise ways to sell.

这一次，炒作集中于以更精准的方式销售商品。

7.The natural tendency is to hype things up.

这种意料中的倾向会把事情说得天花乱坠。

8.You can say he is over the top; call it hype if you want.

你可以说他是过头了；如果你想也可称它为宣传。

9.But after all the hype it could not possibly live up to expectations.

但它毕竟不可能辜负人们炒作的期望。

10.The new smartphone was released with a lot of hype.

这款新智能手机的发布伴随着很多炒作。

11.Many people fell for the hype surrounding the movie.

许多人被围绕这部电影的炒作所吸引。

12.The hype about the concert made it a sold-out event.

关于这场音乐会的炒作使其成为一场售罄的活动。

13.Despite the hype, the product did not meet expectations.

尽管有很多炒作，但该产品并没有达到预期。

14.The hype around the new video game created a massive demand.

围绕这款新视频游戏的炒作造成了巨大的需求。

作文

In today's fast-paced world, we often hear the term hype, which refers to extravagant or intensive publicity or promotion. It is a word that encapsulates the essence of modern marketing and media strategies. The phenomenon of hype can be seen in various sectors, from technology to entertainment, and it plays a crucial role in shaping public perception. To illustrate, let’s consider the launch of a new smartphone. Companies invest millions in advertising, creating a sense of urgency and excitement around their product. This is where hype comes into play. Marketing teams craft compelling narratives, highlighting innovative features and exclusive designs to capture the audience's attention. However, this can sometimes lead to inflated expectations. Consumers may anticipate a revolutionary device that ultimately falls short of the hype created around it. Moreover, the impact of hype extends beyond just products; it influences cultural trends as well. For instance, consider a blockbuster movie that receives extensive promotional campaigns. The trailers, interviews, and social media buzz contribute to building an immense level of anticipation. Fans flock to theaters, eager to see if the film lives up to the hype. Unfortunately, not every film can meet such lofty expectations, leading to disappointment among audiences. The digital age has amplified the effects of hype. Social media platforms allow for rapid dissemination of information, making it easier for trends to go viral. A song, a meme, or a viral challenge can gain popularity overnight, all thanks to the hype generated by influencers and online communities. However, this rapid cycle also means that many trends fade away just as quickly as they arise, leaving behind a trail of fleeting moments and broken expectations. While hype can drive sales and create buzz, it is essential for consumers to approach it with a critical mindset. Understanding that not everything that is hyped will deliver on its promises can help mitigate disappointment. It encourages individuals to seek out genuine quality rather than getting swept away by the wave of excitement. In conclusion, hype is an integral part of our consumer-driven society. It shapes our perceptions and influences our decisions, often leading us to question the authenticity of what we are being sold. By recognizing and critically evaluating hype, we can navigate through the noise and make more informed choices in our daily lives. Ultimately, while hype can be entertaining and engaging, it is crucial to remember that true value lies beyond the glitz and glamour of marketing.

在当今快节奏的世界中，我们常常听到“炒作”这个词，它指的是奢华或强烈的宣传或推广。这是一个概括现代营销和媒体策略本质的词。炒作现象可以在各个领域看到，从科技到娱乐，它在塑造公众认知方面发挥着至关重要的作用。 为了说明这一点，让我们考虑一下新智能手机的发布。公司在广告上投入数百万，制造出一种紧迫感和兴奋感围绕他们的产品。这就是炒作发挥作用的地方。营销团队编写引人注目的叙述，突出创新功能和独特设计，以吸引观众的注意。然而，这有时会导致期望的膨胀。消费者可能期待一款革命性的设备，最终却未能达到围绕它的炒作。 此外，炒作的影响不仅仅局限于产品；它还影响文化趋势。例如，考虑一部获得广泛宣传的大片。预告片、采访和社交媒体热议都助长了巨大的期待感。粉丝们涌向电影院，渴望看到这部电影是否能实现炒作所带来的期望。不幸的是，并不是每部电影都能满足如此高的期望，导致观众失望。 数字时代放大了炒作的效果。社交媒体平台使信息传播迅速，令趋势更容易迅速走红。一首歌、一个表情包或一个病毒挑战可以在一夜之间获得流行，都是因为网络红人和在线社区所产生的炒作。然而，这种快速循环也意味着许多趋势同样迅速消逝，留下一系列短暂的时刻和破灭的期待。 虽然炒作可以推动销售并创造热度，但消费者以批判的心态看待它是至关重要的。了解并非所有被炒作的事物都会兑现其承诺，可以帮助减轻失望。这鼓励个人寻找真正的品质，而不是被兴奋的浪潮所冲走。 总之，炒作是我们消费驱动社会不可或缺的一部分。它塑造我们的认知并影响我们的决策，常常让我们质疑所销售的东西的真实性。通过识别和批判性地评估炒作，我们可以穿越噪音，做出更明智的选择。最终，尽管炒作可能是娱乐和引人入胜的，但重要的是要记住，真正的价值超越了营销的光鲜亮丽。